CLIENT ACQUISITION SYSTEM (CAS) – TERMS OF SERVICE

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These Terms of Service (“Agreement”) govern your use of the Client Acquisition System (“CAS”, “Service”, “we”, “us”, or “our”), operated by:

DSA Capital Ltd

Company Registration Number: 06327089

By purchasing or using this Service, you (“Client”, “you”) agree to the following terms.

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1. SERVICE OVERVIEW

CAS is a done-for-you outreach and client acquisition service which may include:

  • Lead generation via platforms such as LinkedIn and/or Facebook
  • Messaging and outreach campaigns
  • AI-assisted conversation handling
  • Strategy guidance and optimisation
  • Optional appointment setting support

We provide the systems, tools, and execution, while outcomes depend on multiple external factors.

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2. CLIENT RESPONSIBILITIES

You agree to:

  • Provide accurate and complete information
  • Respond to leads and communications promptly
  • Maintain professional conduct with prospects
  • Comply with all relevant platform rules (e.g. LinkedIn, Facebook)
  • Notify us immediately of any account warnings, restrictions, or issues

Failure to fulfil these responsibilities may impact performance and does not entitle you to a refund or guarantee claim.

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3. PLATFORM AND THIRD-PARTY DISCLAIMER

You acknowledge:

  • We do not control third-party platforms
  • Platform rules, limits, and algorithms may change
  • Accounts may be restricted or suspended

DSA Capital Ltd is not liable for:

  • Account bans or restrictions
  • Platform changes affecting performance
  • Third-party interruptions

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4. PAYMENT TERMS

All fees are payable in advance unless otherwise agreed

Payment plans must be completed in full

Missed payments may result in suspension of service

We may use third-party payment providers including Stripe and PayPal

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5. REFUND POLICY

Due to the nature of digital services and immediate allocation of resources:

All payments are non-refundable once service delivery has commenced

No refunds will be provided for:

  • Lack of results
  • Change of mind
  • Failure to engage
  • External platform issues

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Cooling-Off Period (UK Consumers Only)

A 14-day cooling-off period applies only if:

  • No work has commenced
  • No systems or outreach has been initiated

If you request or allow work to begin within this period, you waive your right to cancel.

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6. SERVICE DELIVERY

Timelines are estimates, not guarantees

Campaigns require testing and optimisation

Outreach volume depends on platform limits

We may adjust strategy and delivery methods as needed

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7. PERFORMANCE GUARANTEE

7.1 Overview

Subject to the conditions set out in this clause, if the Client does not recover an amount equal to the total fees paid to the Company within six (6) months from the Service start date (the “Guarantee Period”), the Company shall continue to provide the Service at no additional cost until such time as the Client has recovered an amount equal to the fees paid.

This guarantee applies only to fees paid to DSA Capital Ltd and excludes all third-party costs.

7.2 Definition of Recovery

“Recovery” means revenue actually received by the Client and directly attributable to leads, appointments, or clients generated through the Service, as reasonably determined by the Company based on available evidence (including CRM records, communications, and sales data).

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7.3 Eligibility Conditions

This guarantee shall only apply where the Client has, throughout the Guarantee Period:

  • Actively engaged with the Service in good faith
  • Responded to leads and communications in a timely manner
  • Attended scheduled calls and/or appointments where required
  • Followed the Company’s reasonable advice, strategies, and recommendations
  • Maintained the operational ability to deliver their services
  • Not materially altered their offer, pricing, or sales process without prior consultation

Failure to meet any of the above conditions will render the guarantee void.

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7.4 Exclusions

The guarantee shall not apply where:

  • The Client fails to follow up with leads or opportunities
  • The Client is unable or unwilling to close sales
  • The Client’s offer is uncompetitive, unsuitable, or misrepresented
  • External factors outside the Company’s control impact performance
  • The Client suspends, pauses, or disengages from the Service
  • Payment obligations are not met in full

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7.5 Free Service Continuation

Where the guarantee is validly triggered:

  • The Company will continue to provide the Service at no additional cost
  • The scope of service will remain at the Company’s standard offering level at that time
  • The Company may modify delivery methods, channels, or strategies as reasonably required

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7.6 Claim Process

To invoke the guarantee, the Client must:

  • Submit a written request within thirty (30) days of the end of the Guarantee Period
  • Provide sufficient evidence of revenue and attribution
  • Provide access to relevant data required for assessment

Failure to submit a claim within this timeframe will result in the guarantee being deemed waived.

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7.7 Limitation

This guarantee:

  • Is non-transferable and applies only to the original Client
  • Cannot be combined with any other offer or promotion
  • Does not entitle the Client to any refund

The Client’s sole remedy is continued service under this clause.

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8. INTELLECTUAL PROPERTY

All systems, scripts, frameworks, and materials remain the property of DSA Capital Ltd.

You may not:

  • Copy or reproduce
  • Resell or redistribute
  • Use for competing services

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9. LIMITATION OF LIABILITY

To the fullest extent permitted by law:

DSA Capital Ltd is not liable for:

  • Loss of profit, revenue, or business
  • Indirect or consequential losses
  • Platform-related disruptions

Total liability is limited to the amount paid.

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10. TERMINATION

We may suspend or terminate services if:

  • Terms are breached
  • Behaviour is abusive
  • Payments are missed

No refunds will be issued in such cases.

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11. CONFIDENTIALITY

Both parties agree to keep all confidential information private and not disclose proprietary systems or business details.

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12. NON-DISPARAGEMENT

You agree not to make false or misleading statements about DSA Capital Ltd or its services.

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13. CASE STUDY & MARKETING USAGE

We may use anonymised data and results for marketing unless you request otherwise in writing.

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14. NO GUARANTEES OR INCOME CLAIMS

Except as expressly set out in Clause 7 (Performance Guarantee), we make no guarantees regarding:

  • Revenue or income
  • Number of leads or clients
  • Conversion rates or outcomes
  • Results depend on factors including:
  • Your offer and pricing
  • Market conditions
  • Sales execution
  • Platform performance

Any examples or case studies are illustrative only and not guarantees.

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15. AMENDMENTS

We may update these Terms at any time. Continued use of the Service constitutes acceptance.

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16. GOVERNING LAW

These Terms are governed by the laws of England and Wales.

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17. CONTACT

DSA Capital Ltd

hello@clientacquisition.solutions